Term · technical
Tracker Link
A URL that routes a click through a tracking platform (Keitaro, Voluum, Binom, RedTrack) before redirecting to the final landing page. The tracker captures attribution data (UTM, click-time, geo, device) and assigns a unique click ID for postback matching. In Telegram ads, tracker links are the standard CTA destination for affiliate/arbitrage campaigns — the visible URL in the ad button shows the tracker domain, not the final advertiser.
Related terms
- Postback (S2S tracking)A server-to-server (S2S) HTTP request sent from the advertiser's system to the ad-tracking platform when a tracked conversion occu
- UTM ParametersURL query parameters (`utm_source`, `utm_medium`, `utm_campaign`, etc.) that identify the source of the traffic in analytics. In T
- CTA ButtonA call-to-action button inside an ad creative that points to a destination — a t.me channel, a t.me bot, a mini-app, or an externa
- Conversion TrackingThe process of attributing a user’s action (signup, purchase, deposit) back to the ad that drove the traffic. On Telegram, the mos
Cite this entry
Telegram Ads Spy (2026). "Tracker Link" in Telegram Ads glossary. https://tgadsspy.com/info/tracker-link
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